Wednesday, January 29, 2014

Review: IT Cosmetics Naturally Pretty Vol. 1 Matte Luxe Transforming Eyeshadow Palette

**Disclaimer:  This post has been compensated through a free product (s) or monetary payment.  Opinions are solely mine. All links are "no-follow" links.**
IT Cosmetics logo.jpeg
IT Cosmetics


One of the things that I love the most about IT Cosmetics is how they engineer their anti-aging cosmetics to really compliment any woman, instead of just the really young.  Founder, Jamie Kern truly understands the special needs of those of us no longer twenty something with the best colors and formulations to focus attention where needed and distract when necessary.  A prime example is with their new Naturally Pretty Vol. 1 Matte Luxe Transforming Eyeshadow Palette that I was sent to review.   

Inside this palette are 14 beautiful matte shadows in a range of coordinated colors that are basic neutrals and very suitable for day or night.  These shades are especially wonderful for creating smoky eyes with.   In addition, there is a transforming pearl powder to bring a gleam to any of the matte colors. 

These colors work well together whether using individually as they are or mixing together.  Below I photographed the palette for you.

Starting with the top row and going from the left in the photo is Sheer Joy (soft peach), Soft Light (cool beige-brown), Warmth (soft warm brown), Soulful (copper-brown), Mocha (cool medium brown), Violet ( subtle medium purple), Midnight (gray-black), and Noir (black) on the right.  

In the bottom row, starting on the left is Love (soft pink), Sunrise (camel-brown), Sunset (orange-toned brown), All Heart (plum-brown), Java (dark warm brown), Iconic (deep cool brown) and ending with the Transforming Pearl on the right.


IT Cosmetics Naturally Pretty Vol. 1 Matte Luxe Transforming Eyeshadow Palette.jpeg
The colors look lighter in the photo than in person.

To make any of the colors glisten, all you need to do is just dip the brush into the matte shade first before tapping the brush into the pearl powder and applying.  By doing so, I did obtain gleaming, but a lighter shade of any of the mattes that I used it with.  Unless you want lighter shades that have a shimmer, I suggest using the darkest colors with that pearl powder to best appreciate that effect. This transforming pearl powder also makes an ideal highlight color if you prefer to keep those matte colors darker.

Just like their other eye shadows, these buttery, well-pigmented eye shadows are formulated in such a way that they adhere so nicely to your lids with velvety smoothness for as long as you need thanks to their innovative hydrating age reverse and prevent complex infused with peptides, hydrolyzed collagen, silk, anti-oxidants, and drops of light technology.

Take it from this IT Cosmetics girl, this palette has everything you could possibly want when it comes to wearable colors and performance from these shadows.  Do check this palette out.  

Naturally Pretty Vol. 1 Matte Luxe Transforming Eyeshadow Palette retails for $42 on IT Cosmetics website.  You can also find this at QVC and QVC.com, Ulta Beauty, and the Shopping Channel and shoppingchannel.com.  

*Disclaimer:  This is my own honest opinion.  A free product was provided solely to facilitate this review.*